News & Insights
Browse the latest news and insights from us and world’s leading companies adopting circular models
Furnished offices let faster and at stronger rents. Here is how landlords can furnish vacant space without the upfront cost, using a circular subscription model.
The circular furniture take-back model keeps office furniture in use across multiple clients rather than sending it to landfill. Here is how it works in practice.
Fast-growing startups need office furniture that keeps pace with them. Here is how to furnish quickly, stay flexible, and avoid the procurement headache.
Switching to a furniture subscription requires a clear business case. Here is how to build one that works for finance - covering costs, flexibility, and ESG.
Buying office furniture is CapEx. Subscribing to it is OpEx. Here is what that distinction means for your balance sheet, cash flow, and financial flexibility.
Most organisations have never measured the carbon cost of their office furniture - and most office moves make it significantly worse. Here is what the data shows.
NORNORM has been nominated for Disruptor of the Year 2026 by Marknadsföreningen Sverige, highlighting its mission to transform the furniture industry through a circular, scalable and tech-enabled model.
Kustom has partnered with NORNORM to build a flexible, future-ready workplace using a circular subscription model that adapts as the company grows across Europe.
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Fast-growing AI startup Hedda has joined NORNORM’s circular furniture subscription to support a flexible, scalable office as the company continues to grow.
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Fast-growing AI company Lovable has joined NORNORM’s circular subscription to furnish its new Lund office with flexibility, speed, and long-term value built in.
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NORNORM joins Sifted’s list of the 100 fastest-growing startups across the Nordics & Benelux. The ranking highlights the rapid adoption of circular workspace solutions and the growing appetite for flexible, low-impact office models.
With fast-growing tenants and evolving workspace needs, Rivvia partners with NORNORM to deliver flexible, circular office solutions in Amsterdam and London.
Collective Minds is building a collaborative healthcare ecosystem where medical imaging data can be shared securely across borders. By connecting experts and institutions, the company is accelerating research, improving diagnostics, and enabling faster medical innovation.
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Key insights from NORNORM’s Circular Breakfast at Techarena on why circularity is shifting from sustainability ambition to a commercially stronger way of doing business.
Circularity has long been limited by operational complexity. At the Lifestyle & Design Cluster seminar, Anders Jepsen shared how AI is now removing those barriers - enabling faster planning, smarter reuse, and truly scalable circular models.
Real estate is shifting from square metres to human experience. At our recent industry event in London, leaders across workspace and tech discussed how flexibility, design, and connection are redefining the value of space.
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Circular office furniture will not scale through better products alone. It requires new business models, shared incentives, and profitable circular flows across the entire value chain.
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At TechBBQ in Copenhagen, NORNORM gathered leaders from technology and consulting to explore how AI can accelerate circular business models and help turn sustainability from ambition into scalable competitive advantage.
NORNORM and Friends of Friends have launched a content series exploring circularity in product design, business and community, highlighting innovators shaping a more sustainable future.
NORNORM and EDGE Next have formed a new partnership to deliver data-driven, circular office furniture solutions that create smarter, more adaptable workspaces.
