
Browse the latest news and insights from us and world’s leading companies adopting circular models

Furniture as a Service replaces traditional furniture ownership with a circular subscription model. Organisations gain flexible access to office furniture that can evolve, scale, and be reused, helping workplaces stay adaptable while reducing environmental impact.

Collective Minds is building a collaborative healthcare ecosystem where medical imaging data can be shared securely across borders. By connecting experts and institutions, the company is accelerating research, improving diagnostics, and enabling faster medical innovation.

A circular office keeps furniture and materials in use for longer through reuse, adaptability, and smart design. Discover how circular office design reduces waste, supports ESG goals, and creates flexible, future-ready workspaces.
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The traditional desk ownership model no longer reflects how we work. Discover how flexible office design and circular thinking create belonging, adaptability, and stronger workplace culture.
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For commercial real estate, owning office furniture hides significant long-term cost. This article breaks down why traditional procurement drags on asset performance and how subscription models better match today’s office market.
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2025 was the end of pretending. In 2026, offices will be judged on performance: purpose-led design, ongoing iteration, sustainability as necessity, and core-plus-flex strategies that reflect real uncertainty.

NORNORM has appointed Mette Maix - former CEO of Flying Tiger Copenhagen and Rosendahl Design Group - as Chair of the Board, strengthening its leadership as the circular subscription model scales across Europe.

Copenhagen, Denmark, October 1, 2025 NORNORM, the Nordic scale-up redefining office furnishing through a circular Furniture-as-a-Service model that turns ownership into access, today announced the successful closing of €50 million in new funding, advised by Houlihan Lokey. All existing investors including Verdane, Inter IKEA, Philian AB and Banco Santander have reaffirmed their commitment.

Together, the two companies are offering a sustainable approach to office spaces, combining flexibility, circularity, and a subscription-based model that aligns with the evolving needs of today’s businesses.

This collaboration reinforces NORNORM's commitment to driving sustainable growth and innovation in the furniture subscription industry while advancing circular economy initiatives.

NORNORM, a leader in fully circular office furniture subscription services, announces its expansion into the UK market, heralding a new era of flexible office furnishing solutions for London’s real estate market.

NORNORM has been recognised on Borsen’s 2023 Sustainability List for its circular approach to office furniture and commitment to responsible business growth.