Why circular business models are more profitable

In "The circular future of the office furniture industry", we explore the current state of circularity within the office furniture industry and point to why a circular business model is a better, more profitable and sustainable path forward.

Office furniture industry circular report

The ultimate goal of this report is to show that implementing circular strategies and models within high volume industries such as office furniture is not just an environmentally responsible and ethical choice — it is actually just good business.

We have looked at leaders already working in this industry to showcase their success stories, learn from their innovation, and ultimately push ourselves further in a positive direction.

The report explores the current state of circularity within the office furniture industry and why a circular business model is a better, more profitable and sustainable path forward.

It also includes a short, general introduction to the circular economy, its goals and the environmental and social issues it helps to address.

Please read and share the report, and help us create a better future for people, businesses and the planet.

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“This report is just the beginning of a journey for the furniture industry and businesses in general. In fact, circularity still is in its early days and changes will be seen in the medium/long-term – and we aim to be drivers of that change.”

Anders Jepsen, CEO NORNORM