Shaping Workspaces That Feel Like Home
How EDGE Workspaces partners with NORNORM to deliver flexible, sustainable office furniture solutions across Europe.
The Goal
EDGE Workspaces set out to rethink what a modern office could be. Their ambition? To create premium work clubs where wellbeing comes first, spaces that feel less like traditional offices and more like vibrant, flexible communities. To do that, they needed a furniture partner that aligned with their values of hospitality, design, and sustainability, and could adapt as their members’ needs evolved across locations.


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NORNORM Solution
NORNORM’s circular subscription makes it easy to create and maintain high-quality, flexible spaces. With no upfront investment and the ability to change layouts every quarter, EDGE Workspaces can offer tenants more freedom without adding operational complexity. What looks new is in fact recirculated, sourced from NORNORM’s circular hub or often reused within the same building. It’s a simple solution that aligns seamlessly with EDGE’s sustainability standards.
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The Outcome
The partnership started with a single site in Amsterdam and grew from there. As EDGE Workspaces launched new locations in Berlin, Hamburg and beyond, NORNORM became their go-to furniture solution. Today, they benefit from NORNORM's service across multiple cities, with more on the way. It’s a scalable, circular setup that works for operators and tenants alike.
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Black Seed VC
Black Seed is Europe’s first VC firm exclusively dedicated to supporting Black founders. Based in Brixton Village, London, they exist to address the chronic underfunding of Black-led startups, providing capital, strategic support and a vibrant community network. Their mission: to drive systemic change across industries and empower the next generation of entrepreneurs.