Nornorm

Checklist for the perfect office

Time to start preparing for your perfect office. We have put together a checklist to help you make sure everything is in place and ready for the NORNORM implementation team.

At NORNORM, we’re thrilled to share that we’ve been named one of the Top 25 fastest-growing startups in the Nordics and Benelux by Sifted, a leading platform for European startup news and insights. This recognition is based on revenue growth over the past three years and underscores the growing demand for innovative, sustainable solutions in the business world.

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“This ranking is a testament to the demand for sustainable solutions and the success of our circular model, furniture as a service. It’s proof that businesses can thrive while driving positive environmental impact,” says Emil Steenhouwer, Deputy CEO at NORNORM.

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At NORNORM, we’re on a mission to revolutionise the office furniture industry—proving that a circular economy isn’t just good for the planet but also a profitable and scalable business model.

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We’re grateful to our bold and forward-thinking customers for embracing the circular economy and driving this transition with us. We’re just getting started. Join us in making circularity the new norm.

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Want to see who else made the list? Check out the Sifted Leaderboard!

Checklist for the perfect office

Time to start preparing for your perfect office. We have put together a checklist to help you make sure everything is in place and ready for the NORNORM implementation team.

What NORNORM does

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We take care of the planning and implementation of your NORNORM furnishing service, including:

Planning the implementation of the agreed design in your workspace.
Delivery of all subscription furniture to your location.
Assembly of all subscription furniture.
Installation – setting up all subscription furniture according to the agreed design.

Note! You need to prepare electricity. See details on electricity below.

What you need to do:

At NORNORM we focus on delivering the furniture for your office through our flexible subscription model. But, we are happy to advise on how to make the office come alive through coordinated wall colours and panelling, selected flooring and guides to how to accessorise your space.

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Use our guides to prepare the final touches of your new workspace:

A styling guide for wall colouring, wall panels and flooring based on our coordinated style expressions (PDF)

A guide for how to practically select and implement accessories into your space (PDF)

Electricity

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To get your office fully operational as soon as possible, please secure that electricity is prepared for desks and meeting tables before we arrive at the site for implementation. Furniture that needs electricity is marked with a power plug in your design (only visible in the 2D view). You will need to connect all devices to a power socket and finalise the cable management on workstations after our implementation is complete.

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All desks will come with a cable tray/net underneath the desk, prepared for simple cable management based on your needs.

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All tables in meeting rooms come with power sockets and one cord that need to be connected to the power source.

The checklist for prepping the perfect office

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Refurnishing your existing office or moving to a new office comes with many things to keep in mind and plan for. To help you get started, we’ve drafted up a checklist.

Technology

Internet access and Wi-Fi
Printers
Screens for workstations and relevant cables and adapters
Video/audio equipment for meeting rooms and project rooms
Security system

Work environment and accessories

Wall painting
Wall panels
Plants
Lighting
Rugs
Paintings
Posters
Cushions
Curtains
Trash cans
Decorative items
Vases
Coffee table books

Office supply

Pens
Paper
Other office supplies (E.g., paper clips)

Kitchen supplies

Coffee machine and selection of teas
Cutlery
Plates
Glasses
Mugs
Kitchen textiles
Water carafes

Nanna Gelebo (BCG) on Bridging Linear and Circular Business Models

Nanna Gelebo has been a Partner at the Boston Consulting Group (BCG) in Stockholm for 12 years, with a strong track record of driving transformative change in the retail sector on everything from strategy to implementation.

Key Insights

Nanna discusses the concept of 'cross-fertilisation' between linear and circular business models. She highlights the importance of transforming transactional customer relationships into relational ones through circular efforts, emphasising that rental and second-hand products can serve as gateways for consumers into more sustainable consumption patterns. This approach not only benefits the environment but also opens new avenues for business growth.

Takeaway

Linear business models do not have to stay linear. You can start to become more circular by gradually integrating a circular business model into your current linear one, through e.g. rental and second-hand products, building a circular set-up that suits your business specifically.

Marcus Linder (RISE) on Evaluating and Ensuring Circular Claims

Marcus Linder is the Director of Business Design at the Research Institute of Sweden (RISE). He holds a PhD in Technology Management and Economics from Chalmers University of Technology, specified in environmental research, with his research having been applied industrially in procurements by industry giants such as Volvo.

Key Insights

Marcus brings attention to the critical aspect of a product's end-of-life plan. He emphasises that being 'potentially circular' is insufficient without a concrete and, preferably legally binding, plan for product lifecycle management. This perspective is crucial for customers evaluating circular claims, pushing companies to not just promise sustainability but to embed it into their actual business practices.

Takeaway

To remain credible towards industry peers and customers, the best practice is to have a clear, communicable, and incentivised plan for your circular business model that customers can trust and rely on. It is important that customers should be able to evaluate and ensure your claim of circularity and end-of-life product plans.

Vojtech Vosecky on Being Authentic when Marketing your Circular Efforts

Vojtech Vosecky is one of the leading circular economy advocates, with experiences ranging from being the co-founder of the successful think-tank Institute of Circular Economy, working for the European Parliament, and the world-leading organisation Circle Economy. In 2022, he was also selected as one of the Top Green Voices to follow in Europe by LinkedIn.

Key Insights

Vojtech stresses the importance of being hyper-authentic in the communication of your circular business principles. For him, it’s about being bold in stating what you stand for, challenging misconceptions, and creating moments of realisation for your audience (think true “aha-moments”). His approach - educate, inspire, and agitate - is a formula that companies can use to effectively market their circular efforts. Vojtech highlights that no matter the format of your marketing, and to avoid the trap of greenwashing, be authentic and stand your ground, whilst always backing up with research. That always wins.

Takeaway

When marketing your circular or sustainable business efforts, especially on LinkedIn, use the three principles of educating, inspiring, and agitating - ideally in one go. Be authentic, use visuals, and create truly educating moments. Use facts whenever you can. However, be careful not to over-do them - and always, always, double check them.

“In the end, what is it about? It's about creating a relationship between the user and this object. I think we all have a strong link to things that are meaningful, that have been charged by accompanying our life.”

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In the end, what is it about? It's about creating a relationship between the user and this object. I think we all have a strong link to things that are meaningful, that have been charged by accompanying our life.

Checklist for the perfect office